Fingerskate

Hermes, pure marketing genius. Everything they do is brilliant, from their branding (packaging, business cards etc.) to their store design and windows, and of course, their advertising.

Here is a viral campaign they did recently. The idea is great but the production is even better, everything flows so smoothly and the product as a background item whilst the 'fingerskater' get's all the attention is something many fashion companies would not be game to do, and so wonderful.